About SERP Radio
We turn market data into sound. What started as a flight price tracker evolved into something more: a way to hear the market.
The Vision
Flight prices are noisy. They change constantly based on demand, events, weather, airline strategy, and a thousand other factors. Traditional tools show you numbers and charts. We wanted something different.
SERP Radio transforms that complexity into audio. Each route has a unique sound signature based on its market state. Good deals sound bright and inviting. Volatile markets sound tense. You can literally hear when it's time to book.
It's market intelligence you can listen to while doing other things—a radio for the flight market.
The Technology
VibeNet
Our audio sonification engine. It converts market data into MIDI, selects sound packs based on route characteristics, and renders unique audio for each route.
VET Vectors
Valence, Energy, Tension—three metrics that capture a route's market state. They drive both the visual displays and audio generation.
Grok Intelligence
xAI's Grok 4.1 analyzes each route and generates human-readable trend explanations. It's the 'why' behind the numbers.
Parallel Search
Real-time web retrieval provides context—news, events, weather—that informs our analysis and surfaces in the UI.
Targeted Impressions LLC
SERP Radio is built by Targeted Impressions, a company focused on making complex data accessible through novel interfaces. We believe the best tools meet you where you are—whether that's a visual dashboard, a voice interface, or an ambient audio stream.
FlightsFromNYC is our first public product, focused on the NYC travel market. We're exploring applications in SEO, financial markets, and other domains where sonification can provide unique value.
Contact
Questions, feedback, or partnership inquiries? Reach us at hello@targetedimpressions.com